Bruno Trentin’s studies on political communication are neither unitary nor exhaustive, that’s why his research is original and innovative. Through the investigation of different communication contexts it is possible to reconstruct lexicon, rhetoric, narration, visual identity, relationship with the media. Far from the tones of the average union leader, Trentin remains faithful to his composed and philosophical attitude and, by so doing, successfully involves and fascinates masses, the television audience, readers, and even activists and fellow party members. The linguistic and communication strategies he uses differ not only from the traditional trade union leadership but also from politics. In Trentin’s studies the substance of the message definitely prevails on the aesthetics of the form.
University of Rome Tor Vergata, Italy - ORCID: 0000-0003-4460-5362
Chapter Title
Bruno Trentin e l’Europa tra comunicazione politica e rappresentazioni mediatiche
Authors
Grazia Pia Attolini
Language
Italian
DOI
10.36253/979-12-215-0049-3.10
Peer Reviewed
Publication Year
2023
Copyright Information
© 2023 Author(s)
Content License
Metadata License
Book Title
Diritti, Europa, Federalismo
Book Subtitle
Bruno Trentin in prospettiva transnazionale (1988-2007)
Editors
Sante Cruciani, Maria Paola Del Rossi
Peer Reviewed
Number of Pages
366
Publication Year
2023
Copyright Information
© 2023 Author(s)
Content License
Metadata License
Publisher Name
Firenze University Press
DOI
10.36253/979-12-215-0049-3
ISBN Print
979-12-215-0048-6
eISBN (pdf)
979-12-215-0049-3
eISBN (epub)
979-12-215-0050-9
Series Title
Studi e saggi
Series ISSN
2704-6478
Series E-ISSN
2704-5919